Hi, I’m Cheng Zhang.
I’m a former Meta machine learning engineer, a jointly trained PhD between France and Canada, and—more importantly—an ADHD coach for over four years.
I’ve worked with more than 200 ADHD adults and parents.
What I’ve seen again and again is this:
Most people are not failing because they lack discipline.
They’re failing because they’re fighting their own nervous system.
What I Do
I help:
- ADHD adults who are exhausted from “trying harder”
- Parents who feel stuck between loving their child and worrying about school performance
- High-achieving, thoughtful people who feel shame for not functioning “normally”
My work focuses on:
- Rebuilding trust with yourself
- Understanding how ADHD brains actually work (not how they should work)
- Designing systems that reduce friction instead of increasing pressure
What I Believe
- Motivation is not something you summon. It’s something you design for.
- ADHD is not a character flaw. It’s a mismatch between brain wiring and environment.
- Sustainable change starts with safety, not self-criticism.
About My Background
- Joint PhD training in France & Canada
- Former Machine Learning Engineer at Meta
- Independent entrepreneur
- Creator of the “ADHD Execution Lab” platform
- Currently developing an ADHD focus app
I also run a Chinese-language platform that has reached over 10,000 followers across Bilibili, Xiaohongshu, and podcasts—supporting ADHD adults and parents in rebuilding confidence and self-understanding.
Cheng Zhang | 张程 